For immediate release
Kim Rogers
Hanley Wood Exhibitions
KRogers@HanleyWood.com
972.536.6353
POWER PANELS AT THE 2011 INT’L POOL | SPA | PATIO EXPO TO ADDRESS STRATEGIES FOR BUILDERS, RETAILERS AND SERVICE
DALLAS – August 24, 2011 – A series of one-hour Power Panels will be held at the 2011 Int’l Pool | Spa | Patio Expo, each targeting a specific niche with strategies and solutions for business success.
Taking place immediately prior to the opening of the show on Wednesday, November 2, the panels will be held from 9:45 am - 10:50 am.
“The Power Panels are just one example of the Int’l Pool | Spa | Patio Expo’s commitment to offering valuable learning opportunities to help attendees sustain and grow their businesses,” said Lindsay Roberts, Director of the Expo. "Attendees will really enjoy these fast-paced, interactive sessions featuring real solutions for tackling tough issues facing today’s pool/spa professionals."
The Retail Power Panel will discuss customer service, advertising and marketing, customer retention, fighting the “big box” stores, consumer trends, new technologies and more.
Moderator Penny Johnson, Owner of Johnson Pools and Spas, AL, will lead the distinguished panel including:
• Matt Gohlke, CBP, Owner, Gohlke Pools, TX
• Chris Callanan, CST, Owner, North Shore Pool Supply, MA
• Shawn Maynard, Owner, Bullfrog Spas of Ogden, UT
The Retail Power Panel is sponsored by Evosus Business Management Software who will be exhibiting in booth #819.
The Builder Power Panel will discuss insights on emerging technologies, economic trends, industry issues, the state of the industry, growth opportunities, and more.
Moderator Lew Akins, CBP, President of Ocean Quest Pools by Lew Akins, TX, will lead the illustrious panel including:
• Jeff Fausett, CBP, President, Aquatech Corporation, CA
• Ron Lacher, CBP, P.E., President, Pool Engineering, Inc., CA
• Pam Vinje, Director of Social Media, APSP, TX
The Service Power Panel will discuss trends, innovative technologies, industry challenges and growth issues – and how they affect the service business.
Moderator Steve Gorlin, CBP, CSP, President of Gorlin Pools and Spas, NY, will lead the prestigious panel including:
• Dave Hawes, President, H&H Pool Service, CA
• Michael Love, Love Pool Care, AZ
• Tim McCue, Ohio Pool Works, OH
“These select groups of panelists have great insight to the issues facing the industry,” said Bill Weber, President and CEO of APSP, the show’s official sponsor. “These will be very informative and interesting discussions, so I encourage all of our members to register for a Power Panel.”
To stimulate the discussion and get ‘real’ questions answered, participants will have the opportunity to submit questions while registering to attend the show, as well as during the discussion.
The Power Panels are included free of charge in all registration packages. Registration is required and can be completed online at www.PoolSpaPatio.com/attendee.
The 2011 Int’l Pool | Patio | Spa Expo will be held November 2-4, in the Bayside Halls at the Mandalay Bay Convention Center in Las Vegas, Nevada USA.
For information about the Int’l Pool | Spa | Patio Expo, visit www.PoolSpaPatio.com/attendee or call 972.536.6350 or 888.869.8522. Additional information about the show can be found on Facebook at www.facebook.com/PoolSpaPatioExpo, LinkedIn at www.linkedin.com/groups?gid=1963264 and Twitter www.twitter.com/PoolSpaPatio. Twitter users can follow the show using #PoolSpaPatio or @PoolSpaPatio.
About Int’l Pool | Spa | Patio Expo
Rebranded in 2008 as the Int’l Pool | Spa | Patio Expo, the show is made up of the former Int’l Pool & Spa Expo, Backyard Living Expo and AQUA Shows. 500+ exhibiting companies will fill 1,200+ booths and draw 9,300+ attendees. Show highlights include 76 educational seminars, the Product Showcase, Energy Efficiency & Green Pavilion, Backyard Living Pavilion, Genesis 3 Pavilion, Live Workshops and Exhibitor Product Clinics. Ranked #185 in the 2010 TSNN 250 US Trade Shows list, the show is owned/ produced by Hanley Wood Exhibitions, a division of Hanley Wood LLC. Sponsors include the Association of Pool & Spa Professionals (APSP), Pool & Spa News. The show is endorsed by the Genesis 3 Design Group.
About Hanley Wood
Hanley Wood is comprised of four platforms: Business Media, which publishes more than 30 magazines, featuring Builder, Remodeling and Architect magazine, along with related Web sites, e-newsletters, and conferences; Exhibitions, which produces marquee events such as World of Concrete, bringing residential and commercial construction professionals face-to-face with manufacturers, suppliers, distributors, and service providers, and also manages events in other industries; Market Intelligence, which collects and aggregates proprietary data sets that capture hundreds of pieces of profile and material information about housing developments in more than 75 housing markets; and Marketing, which plans, creates, and executes strategic and integrated marketing solutions for its clients. Visit www.hanleywood.com.