School of Business

Join the Int'l Pool I Spa I Patio Expo as it presents the Hayward School of Business located on the show floor adjacent to the Hayward Booth.  Experience small group training with top educators whose purpose is to sharpen and hone your business acumen. These courses are designed to help you increase the effectiveness, productivity and profitability of your business.

Check out this schedule of class presentations and times for each course.  Each course is 45 minutes long with a 15 minute question & answer session following. Classes are available on a first come, first serve basis.  Seating is limited. 

Tuesday, November 12

Hire Tough, Manage Easy
Speaker:  Mel Kleiman  
11 AM - 12 PM

Business Strategies
Speaker:  Assoc. Prof. Joseph Gilbert  
1:30 PM - 2:30 PM

Business Ethics
Speaker:  Assoc. Prof. Joseph Gilbert  
3:00 PM - 4:00 PM


Wednesday, November 13

What It Takes To Make A Profit
Speaker:  George Hedley
11 AM - 12 PM

Buying Cycle Interrupted By the Internet-
What Does That Mean To Dealers?

Speaker:  Clay Norman 
1:30 PM - 2:30 PM

Social Media and Digital Marketing
Speaker:  Bruce Porter  
3:00 PM - 4:00 PM



We are excited to partner with Hayward to offer this level of unique business education at the expo. What an incredible value this partnership is able to offer our attendees, as Hayward is allowing us to offer these courses for free to all expo attendees.  It is sure to increase participants overall expo experience.

                                                                 - Lindsey  Moeller, Associate Director, Int'l Pool I Spa I Patio Expo
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