PSP/Deck Expo 360 News


3 Business Succession Mistakes for Pool and Spa Owners to Avoid Amid Boom Times
 

July 21, 2021

Boom times create a series of challenges for pool and spa firms when it comes to business succession planning. What is likely to happen to business succession plans during boom times? Let's consider three alternatives.

3 Responses to Overcome Early Resistance in Your Pool and Spa Sales Pitch
 

July 21, 2021

It is common to be met with a degree of resistance when you arrive for a sales appointment. Unfortunately, early resistance from homeowners is frequently misunderstood and mishandled by most salespeople.

5 Keys for Pool and Spa Pros to Legally Employ Immigrant Workers
 

July 21, 2021

In the midst of the labor crunch, the industry has come to rely on skilled workers who have relocated to this nation from various countries. However, to employ them legally, it is essential to understand the related issues and challenges.

Time is Precious—Here Are 5 Ways to Protect It
 

June 16, 2021

Contractors pay scrupulous attention to every penny that passes through their accounts, but they squander their other universal constraint: time. Here are five ways to have a prosperous business and a happy life.

Answer These 10 Questions to Maximize Data—And Grow Sales
 

June 16, 2021

If you choose the correct data management solution, you can arrange your data to understand every critical detail of the people you sold to—as well as those that you did not.

Multiple Reports Take Industry Temperature Post Pandemic
 

June 16, 2021

Today’s professionals have a bevy of data to show where they stand in the marketplace compared to other professionals, along with the overall health of the industry. Here's a look at what's available. 

Building and Maintenance Product Prices Skyrocket Amid Supply Chain Shortages
 

May 19, 2021

On the one hand, demand is higher than it’s been in some time. But pool and spa professionals may have trouble meeting this demand due to what some are describing as an “unprecedented” supply chain shortage.

10 Ways to Weather Challenging Market Forces
 

May 19, 2021

After a tumultuous year, most pool and spa pros are seeing growth throughout their business. Despite this, surveys indicate that it will require additional efforts to keep profitability on track. Here are 10 suggestions.

Survey: What Challenges Affect Your Business Most?
 

May 19, 2021

Supply chain bottlenecks, training, labor shortages and just not enough time to get everything done. All these are common challenges for pool and spa pros today. Take our simple anonymous online survey and tell us which ones are affecting your business. We'll share the results in the next newsletter. Thanks!

Leaders in the pool, spa, patio, and outdoor living industries will reunite in-person
 

April 22, 2021

The live event takes place Nov. 13–18 in Dallas, Texas; registration opens in June.


Survey: Help PSP/Deck Expo Decide Where to Go
 

April 22, 2021

PSP/Deck Expo is considering five cities for the event in 2023. Help us make an informed decision by answering a few questions.


6 Ways Pool and Spa Pros Can Attract New Customers Post-Pandemic
 

April 21, 2021

In this Q&A, Brad Yoho, Director of Marketing from Dave Yoho Associates, discusses the state of lead generation in 2021, while also analyzing some of the most common mistakes that are made.


Setting the Record Straight on Guardrail Infill Spacing
 

April 21, 2021

Guardrails prevent people from falling off decks and being injured. But guardrail infill requirements confuse a lot of people. Here's what you need to know to stay within the code — and ensure safety.


Leads Are Precious. Here's How You're Probably Mishandling Yours.
 

March 17, 2021

Lead costs continue to escalate. As such, it is important to utilize “lower cost” lead sources while simultaneously using your leads more efficiently. Whether you are aware of it or not, you and/or your personnel may be mishandling leads.


Not Treating Field-Treat Lumber Cuts on Decks? Here's Why It's Time to Start.
 

March 17, 2021

If you're not field-treating lumber cuts then you're likely building decks and outdoor structures west of the Rockies.  If you are you're likely building to the east. Here's why field-treating is important for everyone. 


Got Subs? You Need to Protect Yourself from Legal and Financial Jeopardy
 

February 17, 2021

As pool pros head into a new year with a new administration in Washington, legal experts are warning that employers need to shore up any lax policies that may be misclassifying employees as independent contractors. Such misclassifications can lead to devastating fines, penalties and back pay. 


Supercharge Sales and Marketing in 2021 By Overcoming These 5 Challenges
 

February 9, 2021

These challenges could have a detrimental effect on your profitability in 2021. It is imperative that you are not only aware of their impact, but develop action plans for overcoming them.


Business Leaders: Improve Employee Connections With These 3 Steps
 

February 17, 2021

If your team perceives that, somehow, you're in the cozy executive suite while they're out doing the hard work of the organization, that represents a disconnect and a cost. Here's how to fix both.


4 Key Reasons to Give Back to Your Community
 

January 20, 2021

What’s good for your community and your industry can be very good for your business, too. Want to get in on the action? Here are some ways volunteer initiatives help pool, spa and hot tub businesses thrive. 


Why You Need to Ask Yourself Lou Holtz’s 3 Rules and 4 Questions
 

January 20, 2021

Legendary football coach Lou Holtz's unique philosophy on life includes three rules and four questions that are surprisingly pertinent to business leaders. Here's why.


Expand Industry Connections with New PSP/Deck Expo Newsletter
 

January 20, 2021

With business booming, pool, spa and patio pros need ways to exchange ideas, explore new products and business practices and generally connect more than ever. That’s why we launched the all-new PSP/Deck Expo enewsletter.


The first-ever PSP/Deck Expo – Virtual Edition connected industry leaders and influencers
 

December 15, 2020

The 2021 season kicked off via the industry’s premier event